Merry Christmas from Bulgari

Bulgari celebrates Christmas with two impressive installations in Tokyo and New York. The theme? Obviously the iconic Snake... A 62-metre-long luminous snake (in the shape of the famous diamond necklace) has been completely enveloping the Bulgari tower in Ginza since 8 November, rising almost 30 metres above the ground. The brand's shop on Fifth Avenue, in New York, has been illuminated on its façade since 18 November by a glittering reptile, whose head measures almost two metres in length and has 53 iridescent scales measuring almost a metre each.

 

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