Just today Bell & Ross debuts in e.commerce with the online sale of its products, some 300 references including watches and accessories. The initiative, realised thanks to the partnership between the brand and its network of sales outlets, concerns, for the moment, only Europe, but will later extend to all markets. The reasons that prompted the Maison to take such a step were: the freedom of being able to buy 24/24 - 7/7; and the presence in geographical areas not covered by points of sale; the numerous questions from Internet users who wonder why there is still no online shop; increasing the visibility of collections and novelties; the lack of emblematic models on the market, which increases the demand directly to the parent company; the confusion that currently exists in online sales and where the absence of official proposals from the company leaves room for all the unofficial ones. President Carlos-Antonio Rosillo was satisfied, identifying this move as "an important and strategic step in the brand's ongoing quest to offer the best service to its customers".
For information: Press Office - PassaParola, tel. 02/29008307.
