The union between Hublot and the Costa Smeralda begins by disembarking at Porto Cervo. A large Hublot watch, located on the Marina's main pier, greets those who dock and disembark at Porto Cervo, mini watches and dozens of Hublot logoed flags are stationed at various strategic points around the Marina. All Marina staff and sailors wear uniforms with Hublot colours and logos, as does the flotilla of twenty white tenders used to transport guests from the ships to the pier, where the brand's international clientele can view all the collections in the Hublot space at Harrod's Prestige Village.
On Saturday 10 August a second Hublot boutique will be inaugurated on the Costa Smeralda, inside the renowned Hotel Cala di Volpe, while on Saturday 3 August the exclusive 'Hublot Cup' competition will be held at the Pevero Golf Club.
