From the collaboration between the Versace and the Swiss company Vertime, which is responsible for the production and international distribution of the brand's watches, the first Versace Jewellery boutique was opened in Rome, the only shop in the world entirely dedicated to the Versace watch and jewellery collections. Opened at number 23 in the central Via Bocca di Leone, just a few steps from the Spanish Steps and next to the Versace flagship shop, the shop is part of an expansion project that aims to open other boutiques around the world, together with the strengthening of the brand in the main markets.
For the furnishings, it was decided to opt for upholstery in fine, soft white leather, for the walls surrounding the display cases where the Maison's watches and jewellery are stored, illuminated by the reflections of light from the sumptuous Murano glass chandelier, an exclusive piece made especially for the House.
Versace's watch production includes both men's and women's models: among the latter is the new V-Diver (pictured), in steel and ceramic.
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