While waiting to know the name of the city that will host Universal Expo 2015, which will be announced on 31 March by the BIE (Bureau International des Expositions in Paris), on Monday 3 March Franck Muller has begun the countdown to the fateful date. The brand, which supports Milan's candidacy, has placed a maxi-clock (5 metres x 2.59) in Piazza San Babila, which will mark the hours, minutes and seconds separating Milan, pitted against the Turkish city of Izmir, from a very important victory. Carlo Sangalli, President of the Unione del Commercio (which together with the Associazione Milano Bella da Vivere, Ascobaires, and Associazioni di via di Milano, has set up the Comitato Grazie Milano Expo 2015), inaugurated the countdown in the presence of Vice-Mayor Riccardo De Corato and well-known representatives of Milan's institutions.
