Montblanc and Design Week

With an installation in the heart of the Brera Design District during Milan Design Week, Montblanc is celebrating its new 1858 campaign, which tells the story of two different professionals and their journey of rediscovery through nature, accompanied by the Montblanc 1858 Geosphère timepiece with its bronze case, khaki-green Nato dial and strap. From a photo shoot to an auditorium full of spectators, the two protagonists are transported to a natural setting, inevitably finding themselves confronted by the sheer beauty of the landscapes that surround them. "Sometimes it is easy to get caught up in the intense rhythms of everyday life and forget that the best way to focus is to experience the beauty of nature. Any kind of outdoor exploration is a great source of inspiration, which contributes to greater creativity, happiness and inner strength," says Nicolas Baretzki, CEO of Montblanc. The installation, at Via Statuto 2, will remain open to the public until Sunday 14 April at the following times: 10 a.m. to 9 p.m. (until 13 April); 10 a.m. to 6 p.m. (on 14 April).

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