TAG Heuer in Venice for the Art Biennale

Until next June 7, on the occasion of the Venice Art Biennale, the special edition of the TAG Heuer Formula 1 watch, designed by Alec Monopoly, is unveiled exclusively in Italy at the TAG boutique in Salizada San Moisé, 1298. Visitors will also be able to admire a selection of works by the New York-based street artist, "Art Provocateur" for the Swiss manufacture who, at the beginning of his collaboration with the brand, dating back to 2016, declared: "I have always had a passion for watches. I am thrilled at the opportunity to put my creativity at the service of TAG Heuer. It is the perfect opportunity to combine my artistic skills with timeless objects." The Formula 1 Alec Monopoly Limited Edition model sports on its dial the little banker Monopi, a character created by Monopoly, who with a red bandana on his face - the same look as the artist - throws banknotes as a symbol of his irreverent vocation. The steel case, 41 millimetres in diameter, is surmounted by a unidirectional rotating bezel and comes with a perforated rubber strap.

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