In June they started with New York. On 16 September, it was Rome's turn. We are talking about the opening of the second flagship Breil Milan (which plans to inaugurate others in the main luxury cities, after the recent openings of the single-brand boutiques in Berlin, Florence and Barcelona) in the capital's 'good living room': Piazza San Lorenzo in Lucina, right in the historic centre. The contrast between the modern, bright furnishings and the charm of the historic building that houses the 100 square metres is very beautiful: minimal style, warm tones and artistic ceramics on the walls (works by the Dutch Edwin Vlassenrootwho also created three striking chandeliers). On display, of course, the brand's products cleverly displayed in an original and creative way. Next to the entrance, in fact, a beehive stands out, presenting sunglasses. On the upper floor, on the other hand, a more intimate space has been created for the sale of jewellery and watches.
The flagship store in Rome sells watches, jewellery, glasses, bags, small leather goods and perfumes under the Breil Milano brand.
We at L'OROLOGIO were among the many guests at the opening night, which was graced by champagne and live music.
