Fossil Sport: the new smartwatch

With great excitement, Fossil announces the newest model in the brand's wearable collection: the Fossil Sport smartwatch. Equipped with the newly developed Qualcomm Snapdragon Wear 3100 platform and Wear OS by Google, this watch sports a host of new features, including extended battery life, a new power-saving mode, optimised environmental mode, integrated heart rate detection, NFC and GPS functionality. With a sleek, ultra-lightweight design, colourful silicone straps and cutting-edge technology, the Fossil Sport is the new companion for all fitness enthusiasts and those who care about physical well-being and a balanced, active lifestyle. In addition, this model will be part of a new campaign starring model, marathon runner and entrepreneur Candice Huffine. Fossil is proud to choose Candice Huffine as the face of this campaign as she has inspired fans with her message of positivity, inclusion and empowerment. Seizing a challenge on the fly, Candice found the courage to sign up for her first race, launching her adventure into the world of fitness and radically changing her life. Once she crossed the finish line at the Boston Marathon, she vowed to herself to never again tell herself that she "couldn't" do something. Devoted to an unrelenting personal mission to empower women to emancipate themselves, accept their authentic personalities and love themselves, Candice combined her passion for fashion with her passion for sport. "For many years, the health and wellness industry has been approaching smartwatch technology, and Fossil was aware of the huge potential in offering connected technology to the design-conscious consumer looking to add a touch of style to their wrist. We know that our customers are looking for versatility in both their business and their accessories, which is why we wanted to bring to market a smartwatch that would meet any style need," says Steve Evans, executive vice president, Fossil Group. "We are really excited to be able to offer a sporty, colourful smartwatch with unlimited customisation options and equipped with the latest Google and Qualcomm technologies for an unparalleled experience." The Fossil Sport is launched in six colours, with two case sizes (41 and 43 mm respectively) and infinite varieties of straps to offer customers signature Fossil designs enhanced with the latest technologies. The new nylon and aluminium case makes it the lightest smartwatch to date, and the 28 new silicone straps offer unlimited colour combinations. In addition, the Fossil Sport smartwatch will have a more powerful battery (350 mAh) and the latest Qualcomm Snapdragon Wear 3100 platform, which offers new technology features and extended battery life. "The smartwatch market continues to grow rapidly, with unprecedented innovations in the industry," said Pankaj Kedia, Senior Director of Product Marketing at Qualcomm Technologies, Inc. "Over the past three years, Fossil and Qualcomm have worked closely together to launch a number of products, with a leadership role in the Wear OS by Google smartwatch segment. The Fossil Sport smartwatch represents our utmost commitment to combining Qualcomm's Snapdragon Wear 3100 platform with Fossil's ingenious drive towards evolving consumer needs. This smartwatch perfectly sums up what's best in technology, fashion and fitness." Leveraging the latest Snapdragon Wear 3100 platform, the Fossil Sport offers consumers a battery life of more than a day and a new power-saving mode that adds another two days of basic operation, such as showing the time. So whether you've forgotten your charger or decided to unplug it on the weekends, the power-saving mode is designed to extend battery life until the next recharge. The continuous evolution of the software experience will further optimise battery life. The Snapdragon Wear 3100 platform enhances ambient mode for a more advanced user experience; selected dials will leverage the new platform to highlight colours and an eye-catching second hand for a more dynamic style. The advanced design of Wear OS by Google simplifies and enhances the experience. By swiping quickly with their finger, users can now access their information faster, receive proactive assistance from Google Assistant and smarter health tips from Google Fit. In addition, Fossil has built three dials that integrate Google Fit technology to show progress towards two new activity goals, Minutes of Movement and Cardio Points, designed by Google Fit based on health recommendations from the World Health Organisation and the American Heart Association. In addition, Fossil Sport enriches the market with its wide range of features such as a built-in sensor capable of monitoring heart rate, optimised connectivity, GPS and NFC functionality on the platform. Thanks to fast charging, the smartwatch is almost fully charged within an hour, keeping users motivated from morning to night. The new apps will be self-installed on all models, including the leading music streaming service Spotify and the security and safety app Noonlight. "Fossil, one of the first Wear OS by Google partners, has made a wide range of beautiful smartwatches that help people keep up with all the activities in their daily lives," says Stacey Burr, Vice President of Product Management for Wear OS by Google and Google Fit. "We are excited to work together with Fossil to support people to lead healthier lives with Fossil's new Sport Smartwatch and exclusive watch faces designed with Google Fit." With this next-generation watch, Fossil is showing a unique and vibrant approach to the world of technology and redefining the concept of a balanced and active lifestyle. The new features will offer users a complete 360-degree solution to monitor all aspects of their daily lives, while remaining true to the authentic creative spirit of innovative design that has inspired Fossil for over 30 years.

Data Sheet - Fossil Sport

  • Nylon case, aluminium bezel and buttons
  • Case size: 41 mm - 43 mm
  • Digital touchscreen display
  • Battery life of more than 24 hours (depending on use) + 2 additional days in power-saving mode
  • Interchangeable straps and bracelets (18 mm/22 mm)
  • Qualcomm Snapdragon Wear 3100 platform
  • Sensors: Heart rate, NFC, GPS, altimeter, accelerometer, gyroscope, ambient light, microphone
  • Equipped with Wear OS technology by Google and compatible with iOS 9.3 and later, and Android 4.4 and later (Go edition excluded)
  • Connection via Bluetooth technology
  • Wireless synchronisation + magnetic charger
  • Retail price: 279 €