Despite more than a century of history, since 2021 one can speak of Wyler Vetta as a start-up. Starting from a blank sheet of paper and in collaboration with designer Fulvio Locci, Marcello Binda created a company independent of the Binda Group, for an autonomous path in terms of product, distribution and marketing.
"With Wyler we want to operate in the medium-high segment of the market, with almost exclusively mechanical movements. We are now close to completing the collection, which was born with the celebration of the 125th anniversary through the re-edition of a limited series of the Jumbostar chronograph: a steel automatic with the original dial of the time, redesigned for the occasion by Fulvio".
Jumbostar, an evolution of a '68 model, which has also recently welcomed the arrival of a sub version, is a line in full development phase, which will become the centre of gravity of production. Then there are the Dynawind and Heritage series, representative of the brand's style at the turn of the 1960s and 1970s.
But the projects don't end there: 'I brought to Wyler Vetta my collaboration with the International Space Agency and my experience with the watches designed for astronaut Paolo Nespoli for long-duration missions in space,' Fulvio Locci says. 'From here, we have developed a titanium model, which will fly in the coming months, with triple time zone'. After the flight test, the watch will be put into production.
The more distant future? "For the next two years we are working on a new collection, which will have to tell the story of a brand that is pushing itself more and more in the technical and technological field," Binda announced.
Not much can be revealed yet, but the clue is to be found in the historical patents that the brand has developed since its beginnings. Such as the 1927 patent for the Incaflex, an innovative integrated shock-absorbing system for the balance wheel. It solved one of the main problems of the wristwatch, namely the breaking of the balance in the event of a shock.
