Seiko is confirmed as the Official Tee Timer of the Arte&Golf golf circuit again for the 2025 edition.
Seiko announces its renewed partnership with Arte&Golf, reconfirming itself as Official Tee Timer for the 2025 season of the prestigious golf circuit. Stage after stage, it will be the icon of a Seiko watch that will mark the start of play on the starting tee of hole 1. In particular, the star of this collaboration is the King Seiko Vanac collection, with the model with Ref. SLA083J1, which will be at the centre of the visual communication and prominently positioned on tee 1 at each stage.
This timepiece will also be among the prizes awarded to the winners of the International Sponsor Event to be held in December at the Fairmont Royal Palm Marrakech, Morocco. The "Arte&Golf | Fairmont Royal Palm Marrakech" Circuitwith a pairs competition format, Stableford 4PLM Single Category, is developed through 32 events taking place from 29 March to 17 October at Italy's most scenic and renowned golf clubs. Of these, 25 stages are dedicated to the members of the host clubs, while 7 A&G CLUB special events directly involve the circuit partners and their commercial and customer networks.
"Seiko is proud to renew its partnership with the Arte&Golf circuit for this edition, in a setting that perfectly reflects the values of precision, elegance and innovation that define each of the brand's creations. The collaboration is also an important opportunity to strengthen the dialogue with our network of dealers in the territory, privileged guests of an exclusive and qualified event. Through this initiative, Seiko connects with a public sensitive to craftsmanship, technical excellence and attention to detail - elements that unite the worlds of watchmaking and golf. In this scenario, Japanese culture and aesthetics, which have always been part of the brand's DNA, find an ideal stage to be enhanced and shared", ha commented Ilenia Maffioli, Marketing & Communication Manager of Seiko Italy.
Seiko and Arte&Golf 2025: 32 scheduled events
The star of the collaboration between Seiko and Arte&Golf is the King Seiko Vanac Ref. SLA083J1.
In addition to institutional visibility, participation in the circuit represents an important trade and incentive lever for Seiko. In fact, thanks to exclusive moments of local relationships and a high-profile experiential context, the brand consolidates the connection with the dealer networkcreating opportunities for direct contact with end customers, potential buyers and passionate professionals.
The Arte&Golf circuit is distinguished by its ability to create a unique event in the Italian sports and cultural scene. More than just a competition, it is an immersive experience where aesthetics, culture and sporting spirit come together in a refined and engaging atmosphere. The calendar includes numerous stages hosted in some of the most evocative locations in Italy, offering participants the chance to play on some of the most prestigious courts in the area.
The circuit will culminate with the International Event hosted by Name Sponsor Fairmont Royal Palm Marrakech, Morocco, where players will battle it out to the last putt for prizes offered by the sponsors. In this context, Seiko's presence is embedded with the King Seiko Vanac collection, an expression of iconic design and excellent technique, capable of enriching the circuit experience with a touch of Japanese style.
The King Seiko Vanac with Ref. SLA083J1 is part of a new collection consisting of five models, an iconic line with a strong design content, born in the 1970s. Distinguished by distinctive geometric shapes, bright colours and innovative features for the time, the King Seiko Vanac collection returns in 2025 with a revamped aesthetic, more sporty and true to its original spirit.
The new creations draw inspiration from the metropolis that gave rise to the King Seiko brand, Tokyo, a city in constant transformation, whose urban profile - made up of contrasts between modern and traditional architecture - has profoundly influenced the visual identity of the collection. In fact, the design of the case and dial recalls the lines of the Japanese capital's skyline. This watch uses a 41 mm case made of steel as well as the bracelet, water-resistant to 10 atmospheres. The movement used is the Seiko automatic calibre 8L45 (28,800 vibrations per hour), with 72-hour power reserve. The blue dial with luminescent hands and hour markers is protected by a sapphire crystal. Its price is 3,400 euros.