TAG Heuer and the Paris leg of Formula E

Last weekend, for the first time, the electric Formula 1 championship, of which TAG Heuer is Founding Partner and Official Timekeeper, crossed the Ville Lumière, a city circuit set up around the perimeter of the Les Invalides complex. The last car race in Paris was, in fact, the Coupe de Paris through the Bois de Boulogne at the end of the Second World War. The Paris leg, the seventh in the second year of the Formula E championship, was won by Brazilian driver Lucas Di Grassi of the ABT team. A special Formula E single-seater 'customised' by Lapo Elkann's Garage Italia Customs, developed with the support of TAG Heuer and the Julius Baer bank, was the subject of a charity auction held in the presence of Prince Albert of Monaco on the evening of 23 April during a gala dinner at L'Hôtel de Ville in Paris. 120,000 euros were raised for the Prince Albert of Monaco Foundation, which works on environmental protection projects.