The crowned house presented the new 2024 models at the Watches and Wonders in Geneva.
Cosmograph
On the centenary of the 24 Hours of Le Mans, Rolex presents a special edition of the Daytona celebrating a century of the famous endurance race for which the brand has been Official Watch since 2001.
For the first time, Rolex is offering a special edition watch for a non-brand anniversary: the 100th anniversary of the 24 Hours of Le Mans.
A century of history for a race as legendary as the 24 Hours of Le Mans: since 2001 Official Watch of the event, Rolex has been celebrating the centenary of the race with a specially engraved Daytona.
Rolex celebrates the 60th anniversary of the Daytona with a revised collection with some important novelties. One above all, the new calibre 4131 and for the first time a visible case back, but only for the platinum version.
The race to guess the new 2023 Rolex models, which will be launched on 27 March at Watches and Wonders in Geneva, begins.
