Roger Dubuis - The new Geneva boutique

The Roger Dubuis boutique in Geneva's Place de la Fusterie recently opened. The new two-storey location, which replaces the previous one in Rue du Rhône, features the ubiquitous square (visible in the geometry of the floor in precious inlaid wood) and the three iconic colours (bronze, black and red), together with the emblematic features of each of the brand's collections: Excalibur, Hommage Velvet, Pulsion and La Monégasque. Here, as in all Roger Dubuis boutiques, there is a lounge area and a library. In conjunction with this new opening and to celebrate its 20th anniversary, the Maison is launching a restoration project entirely dedicated to its Hommage collection: Millésime. Each year will be marked by a special "vintage", embodied by a single creation characterised by rich restoration work. These models will be available exclusively in the brand's boutiques and systematically combined with the inauguration of a new store.

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